How To Start an Online Reselling Business

A reselling business does not requires any investment in equipment, raw materials, labour and other overhead expenses.

Updated: November 13, 2021


Who is a Reseller?

A person that buys goods from wholesalers and distributors and then resells them to end users at a margin.A reseller can sell a wide variety of products and make a profitable business. You don't have to make the goods. You just mark up the goods, add price tag to them or sell them to the consumer. 


What is the Advantages of Reselling

Due to Covid-19 pandemic, Online businesses are reaching to more people. So an online reselling business can be a a best option for them who wants to do sell goods online.

Here are the benefits of an online reselling business:

1. Requires little or no investment

A reselling business does not requires any investment in equipment, raw materials, labour and other overhead expenses. You need to only to purchase and sell products without doing all these expenses.

2. Sell a wide range of products

You can sell variety of products ,As long as there is a demand for them.

3. You are your own boss

There are no fixed price in the reselling business. You can set the margins you want to earn after checking the price of the products in the online market. You can choose any products you want to sell.

4. Start your business right away

You can start selling online and making profits Once you create your online store.

5. Offers incredible flexibility

You will need is a smartphone and a good internet connection for a reselling business and can do it from anywhere. This business gives you an incredible flexibility of working anywhere.

6. Requires less time than a conventional online business

You don't have to spent time in packaging and shipping the products in reselling business because most processes of your reselling business will be automated. 


How to Start an Online Reselling Business

1. Establish business details

Although a reseller can sell variety of products, it is a wise idea to sell the products that belong to the same industry or related to each other. For example, if you are selling in electronics, you may want to add accessories to your list rather than clothes. Target on the correct audience that play a huge role in determining the success of your business.

2. Source your products

If you prefer to physically procure the products, you can source your products from:

Friends and family
Consignment auctions
Flea markets
Local handicraft markets

3. Set up your online store
Setting up an online store may be complicated for you. In that case you can create your store with some eCommerce platforms which helps you to sell your products.

4. Promote your store

Promote your store on WhatsApp and social media to get more customers to land your store and purchase from you. 

5. Establish a payment gateway

Once you set up your store ,you need to set up your payment gateway so customers can start coming in and buy your products which are secure and safe to use while being extremely efficient and cost-effective.



How to make money with a reseller online shop?

Price your products wisely

The best idea is to price the products in a way that they stay competitive without any loss to make sure your products cover the cost of purchase, marketing expenses, and overhead expenses if any. There are high chances that you will run into losses if you under price the products. It is also not a good idea to sell overpriced products.

Reselling Business Ideas

1.Beauty/Makeup essentials

Due to the sudden spike in eCommerce, beauty and makeup business is seeing steady growth. You can start your reselling business explore this industry which would be a great idea. A beauty business has the potential to be incredibly profitable to the reseller as the margins are great and order volume is also good.


2.Pet supplies

It is a great idea to start a reselling business in the pet supplies market. There are varieties of products including pet food to grooming products, from food bowls to leashes, and from pet clothes to toys. 


3.Jewellery

It is a great time to start a reselling business in jewellery as the jewellery industry was expected to reach $480.5 billion by 2025. More and more consumers are now comfortable making their jewellery purchases online due to pandemic.

4.Clothing

Clothing business seems like both a convenient and safe option to start a reselling business. Cater a good audience who really interested in buying clothes. 


5. Automobile accessories

There is a increasing demand for used automobiles more than ever including car auto parts and accessories such as wheel alloys, audio system, seat covers, gear covers, transmitter, storage bags etc. Choose the product which in in demand and start your reselling business.


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